These are the days of social media. We “virtually” meet people all the time from every corner of the world and on rare occasions we get to meet them in person. Sometimes we like them, sometimes we hate them, and sometimes we wonder where they have been all our lives. Luckily for me and Passionistas meeting Kemerlin Richards of KRICH Consulting and The RICH Kliqué was the latter. After following each other on Instagram for a few months she reached out after coming to the conclusion that our companies had quite a bit in common… and after meeting in person over some of the best Thai food (ever), we realized that we had even more in common. During our lunch I was sold on Kemerlin’s vision, her personality, her goals, her work ethic, her sense of humor, and The RICH Kliqué… so you can officially consider me a fan.
Beth: How would you describe yourself?
Kemerlin: I would describe myself as a passionate straight-shooter. Honestly, I have no time for the fluff… I guess that’s why I’ve developed into a leader. I love helping people solve problems; strategy is always a big thing for me, and being and doing exactly what I’m supposed to do is where I find strength. Because I know if I’m where I am supposed to be, I am on the road to my purpose.
Beth: What does your company aim to do?
Kemerlin: The RICH Kliqué (KRICH Consulting) aims to support millennial business owners in growing their businesses by cultivating brands and giving business tips & tools. But we also want to support their total fulfillment as they go after their success by empowering entrepreneurs to be more influential leaders, rather than bosses, and establishing solid relationships. The ultimate goal is to be RICH in every part of our lives.
What drives my passion is that I know that it’s not all about me. I have people depending on me to make it, not just my family but people that I haven’t even met yet.
Beth: What is the inspiration behind KRICH Consulting and The Rich Klique?
Kemerlin: The inspiration behind KRICH Consulting was about me moving forward in the face of opposition. I always wanted to do more and I knew that I could do more but that comfort bug had me under its control. Then I lost my job which forced me to make a choice. Are you going to stay here and want, or are you going to be afraid and go do it? So I chose to be afraid and go do it. I became a brand consultant mainly because I love it and I had years of diversified experience combined with education. However as I was building the business, I found it hard to find quality services so I decided to solve another problem for my clients. Give them solid advice and offer the services they would need to bring their vision to life. I mean I was a trusted source now, why would I send them out into the big bad world to find quality web & logo designers or photographers? Why not alleviate that stress and let my clients focus on their brand while my team took care of the bringing the vision to pass.
After some time of functioning solely as KRICH Consulting, I realized that I wanted a group but I didn’t know what to call it. I wanted the group to compliment KRICH Consulting and the RICH Kliqué was born, a representation of the type of clients I wanted to work with. Ones that are looking for total fulfillment and willing to work for it. Those that understand purpose over the typical. Besides I was seeing too much of the same type of marketing out there, “let me show you how to make $50K in 30 days”. I wanted to show entrepreneurs how to actually make money and how to invest into multiple streams of income and become financially savvy. I wanted to enrich my clients’ lives and the RICH Kliqué sums it up perfectly.
Beth: So your overall company goal is to live your best life aka a RICH life? (I love that!)
Kemerlin: Yes, by working with our clients’ to increase their Wealth + Health + Leadership & Relationships.
Beth: How do you challenge yourself?
Kemerlin: By consistently challenging myself to do what I haven’t done before. If I only do what I know how to do, where is the growth? And where is the challenge? I also challenge myself by believing in the complete plan that God has for me even without all the details. Creatives and organizers know the challenge here but it is rewarding.
Beth: What drives your passion?
Kemerlin: What drives my passion is that I know that it’s not all about me. I have people depending on me to make it, not just my family but people that I haven’t even met yet. Sometimes it just takes one word to break years of turmoil or confusion off of a person. Or just one encounter to make it all make sense. I know that what I have gone through will help someone so I can’t give up.
Sometimes it just takes one word to break years of turmoil or confusion off of a person. Or just one encounter to make it all make sense.
Beth: What do you want Passionistas to know about you?
Kemerlin: That I am just a woman that decided to believe God in the face of so many major obstacles. Things that most would not have survived. And that the moment I stopped asking why me was the moment I realized why me. Oh, and that I’m dope. Drop me a line some time.
Beth: What would like to leave us with?
Kemerlin: We are looking to have some super-extraordinary experiences with our tribe that cater to your business, health, and wealth so keep in touch with us on social media (links below). Passionistas and RICH Kliqué are sisters so we would love to share RICH experiences with you!!
Have you heard of the RICH Kliqué? And most importantly what do you think of Kemerlin’s passion? Comment below!